Strategic Management Portfolio Case Study Example | Topics and Well Written Essays - 1500 words

Strategic Management Portfolio - Case Study Example The company's unswerving concentration and consistent strategies on its retail activities are also noteworthy and undoubtedly one of the main reasons for the company's stellar performance records over the years. (Micha Gisser and Raymond D. Sauer) Nonetheless, Thorntons needs to keep tabs on its competitors at the top level. There is no mention of the margin of lead between Thorntons and its competitors whose performances are better than that of Thorntons. The company needs to put together its act on horizontal integration too. In the current market scenario of mergers and acquisitions, if aggressive policy of horizontal integration is not in place, the company is in danger of having the rug pulled from under its feet. And the threat is not always from the top players. The global economy is full of eyes waiting in the wings like a hawk to scoop down on its prey from unexpected regions. (Globalization Challenge) The company also needs to exploit its in-house manufacturing resources. There is no mention if this supply base is allowed to cater to competitors' requirements. Thorntons is sourcing some of its products from outside suppliers. Hence, it makes business sense to allow part of its manufacturing activities to be used to meet competitors' needs. (Michael Porter's Five Forces) Thorntons' strength lies in its popular brand name which it has assiduously built over the years. Its hold over its product ingredients, market maneuverability based upon differentiation, marketing and manufacturing expertise, influence over retailers and customers, ability to secure outlets at key locations, and traditional family ownership, albeit professional management policies play key roles in Thorntons' market presence as a worthy entity. The company has also done well in building up strong presence in Midlands and North England. Nevertheless, Thorntons must aggressively pursue its agenda in London and South England where its presence is vulnerable. There are strong contenders in the form of existing players such as Cadbury and Nestle, and potential competitors. The company has wisely invested in a strong in-house supply base in Midlands and North England. It can begin its marketing operations in London and South England on a stronger note to shore up its sales figures. It can supplement its inventories from its own manufacturing plants in Midlands and North England, keeping its options to begin manufacturing operations in London and South England as soon as opportunities unfold. (Carol Propper et al) Thornton must also begin its sales activities from its own retail outlets. Besides serving as deterrent to ever present threat from strong retailers and manufacturers as potential competi

Shoud Smoking in Public Areas be Banned Essay Example | Topics and Well Written Essays - 750 words

Shoud Smoking in Public Areas be Banned - Essay Example Public health is serious social concern that cannot be left to the discretion of those who are endangering personal health relentlessly. Smoking is a personal choice and despite its known negative effects on human health there is no restrictive legislation to ensure this personal freedom of choice. However, equally important are the liberties to of a non-smoker who does not want to put his health at risk. Everyone has a right to make choices that he likes baring those choices that can affect the same right of others. Smoking in public areas is a sort of abusing non-smokers’ right to safeguard their health and this is something that should not be permissible legally and morally. Smoking in open public areas is often defended by the argument that in first place it does not harm others because of open and fresh air, secondly they are free to move away from smoking site. It is rather a ridiculous argument to support smoking. Smokers cannot be allowed to pollute air at a public pla ce only because there is a lot of fresh air and people can move around. Smoking in open and enclosed public area should not be treated separately because open public areas are mostly used to get fresh air and soothing environment. However, we can introduce separation areas for smoker at public places to ensure they have equal right to enjoy themselves. â€Å"Recent research conducted by the Office of the National Statistics (ONS) found that 63% of respondents considered that there should be smoking and non-smoking areas in pubs and bars† (Health Committee, 2006) It should be clear that the ban we are talking about is not absolute in nature and we have to have exceptions in this ban. Public areas are either open or enclosed and the ban should introduce exceptions in both cases separately. Most of the countries have implemented a strict ban in enclosed public area whereas a lenient approach is adopted for open public areas. Various states have their own perception in this regar d and have implemented the ban with varying depth and exceptions. Molyneaux (2006) has pointed out this approach, â€Å"Smoking is banned in all or most enclosed public places in South Africa, New Zealand, Italy and the Republic of Ireland. There are similar bans in the American states of California and New York. Smoking in enclosed public places was recently banned in Scotland. It will become illegal in the rest of the UK in 2007. In England and Wales, pubs that do not serve food can continue to choose to allow smoking.† Though smoking is equally dangerous and hazardous for all nations but the realization at public and state level is not same. International organizations like WHO are working extensively on issues pertaining to public health and can play an important role in educating masses on the issue. The argument that secondhand smoke does not have clear links to the diseases attributed to smokers is not a valid argument because World health Organization has rejected thi s argument. Chen (2007) has pointed out this clearly, "The evidence is clear there is no safe level of exposure to second-hand tobacco smoke." This underlines the importance of the issue and we need persuade and convince public and authorities that the legislation to ban smoking in public areas is an imperative requirement to ensure public health and safety at large. We need to focus our attentions in this area of public health because lack of awareness in this area is alarming as WHO (2009) pointed out

International business Essay Example | Topics and Well Written Essays - 1250 words

International business - Essay Example Combustible energy sources like coal, oil and wood emit environmental pollutants and contaminants. Only those sources that offer minimal contamination to the environment are deemed acceptable if they are to be sustainable. The sun is the cleanest source of energy with its free-of-charge irradiation and easy access all over the world. The sun’s irradiation can be converted to usable energy via hybrid conversion, simultaneously, into electrical and thermal energy (Afgan, 2008: p240). This involves the use of hybrid collectors that differ from thermal collectors due to the construction of their absorber, with solar cells, water flow tubes, and a metal system. The collectors can be used in hospitals, private companies and small industries. Compared to ordinary solar panels, the hybrid collector ensures better usage of space, savings during construction and the simultaneous conversion of solar energy into electric and thermal, current using one device. They are contemporary and eco logically clean. Sustainable development can be defined as the as the integral cultural, social, technological, and economic development that is adjusted to the requirements of environmental protection, thus enabling present and future generations to satisfy their needs and improve their quality of life (Afgan, 2008: p242). The underlying principle of sustainable development is the creation of an effectual system of distribution and application of resources over the long-term. Sustainable development focuses on the rational use of the earth’s natural treasures, with the concept oriented towards life upgrading and improvement of environmental quality. In order to accomplish sustainable development, there is a need to provide sustainable energy. This means that future development needs to be based on the lowering and strict control of environmental emissions and the use of renewable and clean energy (Afgan, 2008: p243). The cleanest source of energy that can aid in the achievem ent of this goal is solar energy. For five billion years, the sun has been sustaining and enabling life on earth. The sun’s rays have provided energy for growth, as well as development, of plants via the process of photosynthesis. Now, it is time for the sun to power our industries and drive development around the world as a sustainable energy source. Key Words; Solar energy, solar collectors, sustainable development 1. SUSTAINABILITY Solar energy is one of the main sources of clean and sustainable fuels. The main source of power or the fuel is suns rays that falls on the earth. Solar collector that is used to generate power using suns rays is essentially a sustainable system. The main reason as to why this is called sustainable is that the energy source continues to provide limitless energy. Unlike finite sources of power such as oil or coal, there is no depletion of power. While creating energy, carbon is mot emitted in significant quantity. It is true that some amount of c arbon is released and conventional power consumed while making the solar panels and solar cells and while manufacturing components such as solar collectors, inverters, batteries, electrical lines and cables and other such components. However, these are one-time costs only. The process of power generation and consumption remains sustainable and perennial. It meets the definition of sustainability where the needs of the present are met and the needs of the future generations are not compromised. There is almost zero impact on the environment due

Fannie Mae and Freddie Mac Earnings Misstatements Research Paper

Fannie Mae and Freddie Mac Earnings Misstatements - Research Paper Example The Fraud This section describes the business activities of Fannie and Freddie before the fraud occurred. Since the 1990s, lenders have been increasingly using automated underwriting systems (AUSs), a technology that changed the mortgage industry (DiVenti, 2009, p.236). These systems executed underwriting criteria and statistical algorithms to foresee the default likelihood of loan applications (DiVenti, 2009, p.236). GSEs became industry leaders in the growth and adoption of these systems, which they used to appraise their loan purchases. Fannie Mae’s system, Desktop Underwriter, and Freddie Mac’s system, Loan Prospector, significantly decreased the expenses and time linked with loan approvals (DiVenti, 2009, p.236). In 2000, Fannie Mae and Freddie Mac broadened their procurements to comprise â€Å"Alt-A,† A-minus, and subprime mortgages, aside from private-label mortgage securities (Blackburn & Vermilyea, 2010, p.5). In order to expand their mortgage purchases, Fannie Mae used the Expanded Approval system and Freddie Mac enlarged its Loan Prospector system to contain risk-based pricing (DiVenti, 2009, p.236). ... ly, Fannie and Freddie bought, packaged, securitized, and re-traded residential mortgages into mortgage-backed securities, with an assurance that the principal and interest payments would be paid to investors, thus, making a profit from the disparity between the sales price of the mortgage-backed securities and their first cost of funding (Bonander, 2013, p.843). Since 2004, Fannie and Freddie abandoned their stern underwriting standards and started to purchase and guarantee subprime mortgages, while also investing in subprime-mortgage-backed securities (Bonander, 2013, p.844). They bought more than $434 billion of subprime mortgages from 2004 to 2006 (Bonander, 2013, p.844). Their greatest purchase occurred from 2004 to 2005, when altogether they bought â€Å"$175 billion (44% of the market) and $169 billion (33% of the market) of subprime-mortgage-backed securities, respectively† (Bonander, 2013, p.844). In 2006, lax standards and actions affected Fannie and Freddie, when th e housing bubble burst, thereby pushing them to insolvency (Bonander, 2013, p.844). The problems of Fannie and Freddie are not over yet though. In 2003, Freddie revealed that it used unacceptable accounting practices to inflate its earnings. The Office of Federal Housing Enterprise (OFHEO), its regulator during this time, discovered that the company had â€Å"misstated earnings by $5 billion between 2000 and 2003† (DiVenti, 2009, p.237). Freddie underreported its earnings, however, which is the â€Å"interesting† part of the fraud (DiVenti, 2009, p.237). The OFHEO investigated Fannie Mae too, where it learned in 2004 that Fannie overstated earnings â€Å"between 2000 and 2003 by $6.3 billion† (DiVenti, 2009, p.237). OFHEO discovered significant accounting, disclosure, and management concerns that

Personal statement Example | Topics and Well Written Essays - 1000 words - 6

Personal Statement Example My excellent interpersonal skills help me to communicate business information to my target audience by preparing crisp and well thought out presentations. I consider myself a social person for I like spending time with my families and friends. Being the part of the local community, I also like providing my assistance at local events and for other social causes. I am currently studying at Mt San Antonio College and this is my third year of school. Most of my subjects in the school are business related and therefore my interest in this particular field of study has grown with time. Within all this while I have learnt that my courses are much more than business management. They are providing an experience to the customer that is not less than exceptional; while motivating the employees to deliver their best by fulfilling their responsibilities. The basic responsibilities of the employees should be the maintenance of loyal customer base, providing exceptional customer service, guiding the customers on the product information and applications, handling new merchandise and working as a team to achieve mutual organizational objectives. All these factors contribute towards the success of an organization and therefore I have tried my level best to learn these skills through practical and theoretical knowledge. My father is an entrepreneur and is running his own business for almost 15 years. As a child I accompanied my father to various business meeting and negotiations. I heard my father and his employees discussing about the current economic conditions of the country and status of the stock market. Although as a kid I did not have much knowledge about all this but as I grew up, I started finding this subject interesting. I eagerly started waiting for my father to ask me to accompany me at the business meetings or negotiations. It was in the first year of my high school that I started watching businesses news for studying the position of several

Ulcerative colitis Essay Example | Topics and Well Written Essays - 3250 words

Ulcerative colitis - Essay Example 2006). This paper will be divided into two main categories, whereby the first category will outline the characteristics and nature of Ulcerative Colitis. There will be a thorough discussion of what the disease is and what it is not in terms of its similarities and differences to Crohn's disease, as well as according to its prognosis. The second category will highlight the skills of a nurse necessary in managing patients affected by this disorder. In such, there will be a clear definition of the management and care that is justified with rationale and scientific explanation. The second category will also address the case study present. It is the intent of this paper to establish a complete understanding of the disease as well as the medical management aspect that is vital to the kind of care provided to patients. More than 500,000 Americans suffer each year from ulcerative colitis, Like Crohn's disease; it can be painful and debilitating and sometimes lead to life-threatening complications. This is according to the Mayo Clinic. Thus the case at hand presents Claire O'Brien, a 32 years old female admitted for possible bowel obstruction and passing of watery stools with bright red blood every 2 to hours. Initial diagnosis purports ulcerative colitis thus prompting the patient for immediate surgery, undergoing colon resection and formation of the colostomy. She is wheeled in to the ward under my care with an Intravenous Line, and has been ordered for a nasogastric tube insertion. Thus a question is raised at this point, what then is Ulcerative Colitis, and how does this disorder affect a person The answer lies in the discussion of the pathophysiology of this disease with emphasis to its etymology, symptoms and prognosis. Ulcerative Colitis is a non-specific inflammatory condition of the colon, a disease that begins often between the ages 20 and 25 years of age but may affect both young and old alike (Cotran, ET al.p776.1999). This tends to have flare-ups that later settles down again for variable amounts of time, yet it is possible to have a single attack. This disease usually begins in the rectum and spreads proximally, affecting primarily the mucosal layer, although it can extend into the lower submucosal layer. The length of proximal extension varies and may involve the rectum alone, thus called ulcerative proctitis, the rectum and sigmoid colon thus called proctosigmoiditis, or the entire colon otherwise known as pancolitis. The inflammatory process tends to be confluent and continuous instead of skipping areas, as it does in Crohn's disease. But unlike Crohn's disease that affects various sites in the gastrointestinal tract, Ulcerative Colitis is confined to the rectum and the colon. Both illnes ses though do have one strong feature in common. They are marked with an abnormal response by the body's immune system. The immune system is composed of various cells and proteins that protect the body from infection. With inflammatory bowel disease the immune system react inappropriately mistaking food, bacteria and other materials in the intestine for a foreign invading substance and thus

Organizational Behavior Apple vs Scania Essay Example for Free

Organizational Behavior Apple vs Scania Essay Organizational Behavior is a field of Study which investigates the impact that individuals groups and structure have on organizations, for the purpose of applying such knowledge towards improving organization effectiveness. (Huczynsky, 2010) The way people behave individually or collectively in order to reach a common goal. Organizational behavior includes in it such issues as organizational design, culture, Group decision making, teamwork and leadership. (Dictionary of Business and Management, 2009) In this report two companies Apple and Scania are compared to each other in terms of their organizational behavior such as: design, culture, structure leadership and etc. The report is written based on the two key studies provided in the assessment and via additional sources and researches. The report starts with brief information about the background of the companies. Further the companies are compared by applying theories such as: Continuum leadership theory of Tannenbaum and Schmidt, Abraham Maslow’s theory of hierarchy of needs, Managerial grid Leadership theory of Blake and Mouton, and etc. The team-work approaches in both of the companies are highly focused, discussed and followed by recommendations. Companies’ background. ‘A truly magical and revolutionary product. What this device does is extraordinary. It is the best browsing experience you’ve ever had†¦ It is unbelievably great†¦ A way better than laptop, way better than a Smartphone.’ Steve Jobs 2010 We could not even imagine how our phones and computers would look like today. The bulky and considered luxury machines are now innovated and updated devices owned by every single person and even few by each. One of the major roles in evolution of IT technology during all these years has the multinational American company called Apple. Established in 1976, the company was initially named Apple computer, Inc, but later on in 2007 it was renamed into just Apple. The company’s products are known as iPad, iPod, iPhone and Macintosh Computers or simply Mac Books. Apple has a very strong global market position as it has penetrated world’s biggest markets. According to the data provided in 2011, Apple has 46,600 full time employees around the world and 2,800 temporary full time employees and company’s sales are getting higher seasonally. Meanwhile Apple is considered to be a very successful company with a very high performance quality of its employees. (M. A. Lusted, 2012) Another Successful company taken its origin in Sweden and founded in 1891 is Scania. Scania is one of the largest and best Swedish heavy truck and bus Manufacture Company with globally recognized reputation. Scania’s products are created just the way their customers wish including in it Maximum use and minimum harm to the environment. Scania’s products are designed to consume less energy, less raw materials and chemicals in order to have as lower impact on environment as possible. Along with its reputation Scania makes high profits operating in more than 100 countries worldwide and employing 35,000 people worldwide. (Scania web, 2012) Analysis based on theories. According to the case study provided by Robins S and Jude T.A, the hierarchy did not work in most of the companies, but it is effective in case of Apple. Was that because Steve Jobs was a unique leader who could manage the whole company by his consistent innovative ideas? At the very beginning, Apple had a relatively flat and informal structure, but later on when Jobs was back into company in 1997, it was totally changed. If before the employees and managers gathered on Friday for a beer to discuss some issues and express their ideas and even complain, after the market became more saturated with competitors, Apple was focused on changing its structure to be able to compete, keep brand and control costs. Since than company improved and became a major part of the digital world. As a result of all these, the company’s plans and strategy was no longer discussed through the entire company and Jobs was the only generator of ideas proving the complete hierarchy. (Debra L. Nelson, James Campbell Quick, PH.D, 2011) Unlike Apple, Scania tens to rely less on hierarchy having a more flat company structure based on independent groups performances with the high concern on human factors and environmental issues. For example, Scania successfully uses the Sociothechnical systems theory where manager controls the environmental factors that influence the company’s internal operations and coordinates the social and technical subsystems. (Ricky W. Griffin, Gregory Moorhead, 2010) According to the Tannenbaum and Schmidt’s continuum theory of leadership behavior (1958, 1973) leaders should evaluate the situation before the implementation of a particular leadership styles. The continuum leadership behavior’s model theory is based on earlier studies focusing on the distinction of task versus employee or human orientations and demonstrates two types of leadership styles across the continuum: boss-centered (task) and subordinate-centered (relationship).( Borkowski, 2011). In the Apple’s situation, the decision maker or the decision ‘seller’ was Steve Jobs. During the all time when Jobs was the CEO of Apple, he was often called ‘dictator’ or ‘despot’. Jobs never asked anyone for feedback. However he could always instruct and simplify the capabilities of the complicated devices understandable only by its creators, he thought going around and asking his employees about the confusing functions of his product is useless. Instead, jobs played the device by, took notes of his reactions and considered it as the only necessary feedback required. (Leander Kahney, 2009) Whereas in Scania the entire company relies on customer feedback and development of stuff ideas so, if Apple has the structure where every single employee is responsible only for his part of job and has no chance to play any important role in making decisions, Scania has the structure there employees split into the groups brainstorm together on a certain idea or problem and together pick the optimal solutions. (Scania web, 2012) Based on all this we can assume that Apple is Boss-centered structured company and Scania is a more Subordinate-centered structured company. Figure 1.1 below demonstrates the locations of both Apple and Scania on a sample Continuum leadership behavior’s graph. According to the graph, where Apple is closely fitted in the total boss-centered area and Scania is fitted closer to the subordinate-centered area, the two companies are totally different in their structure and leadership, but at the same time both companies are successful and globally recognized and are in their maturity state today. In another words, Apple has an Autocratic leader, where he dictates and forces his employees or even threatens them to get the result his way, unlike Scania that has democratic leader who encourages participation in decision making and considers other’s feelings and seeks to satisfy most of parties.(Hungeryager and Heekman, 1967) Here comes the question: Despite the hierarchy and autocratic leadership in Apple and flat structured and democratic system in Scania, how come they both being so different be able to achieve goals having high employee performance? The best answer for this question would probably be the motivation which is present in both companies but caused by different factors. Humanity would not reach any level of development without the motivation. Abraham Maslow (1908-1970) introduced a theory focused on psychological need of employees divided into 5 levels forming a pyramid, and he believed that person needs all 5 to feel satisfied with his job. (Essentials of Management, 2009). Hierarchy: ‘Common, pyramid-like organization where one person is in charge of a functional area with one or more subordinates handling the sub-functions. In an hierarchical organization (whether business, military, political, or religious) higher levels imply greater superiority and domination than the lower ones, and the chain of command extends straight from the top to the bottom’. (Business Dictionary web, 2012) (Image extracted from googleimage.com) While applying the following theory on Apple, it is obvious that the employees in the company are approximately on the 4th level depending on their job position. But in general, with the reputation that Apple has worldwide everyone would be proud to be employed by such a company and motivated by the financial aspect. In fact, the way the pyramid narrows towards up, the same way, the number of people with those facilities narrows down. Even in case of Scania, though the employees might be satisfied with their job and status, they might be also distracted by family or any other personal issues which could make them feel de-motivated. Adam’s Equity theory states that, employees attempt to achieve some equity between input and output, and if there is a difference between input and output, such as output less than input, the employees performance quality tends to be lower due to his/her job dissatisfaction. In another words, all contributions should be fairly rewarded. Going back t o Apple can assume that there is a perfect balance between output and input. Having high salary makes the employees feel right about not taking any part in making decisions; in fact they might feel more relaxed for not having big responsibilities. But in Scania, while taking part in discussions and decision making, employees feel more important, motivated but on the other hand they feel more responsibility pressure because in negative outcomes they all will have to share the loses. Looking at it more general, the only fact that might motivate the employees in both companies is the money. Due to the economic downturn which caused high rate of unemployment, the fact that one has a job, already makes him/her feel satisfied, but not for long. Once people get used to their job and salary they start getting bored and de-motivated. According to Guardian 2012, ‘many of those who worked for Apple, feels cut off from the real world, suspended in a cultural vacuum inside the walls of the company’. The lack of communication with cooperatives, socializing and team-working leads to employees’ dissatisfaction. To avoid such errors, Scania depending on foreign labor, in order to keep high productivity level, created a humanization program which was to apply a new group assembly approach. The program was all about team-work and group decisions called Saab-Scania. The groups consisted of 5-12 people and were given the power to make decisions within the given limits. Along with production groups Scania formed development groups each composed of foreman, industrial engineers and representatives. Such groups were responsible for innovating and developing the new working methods favorable for the employees. As a result, such team-working approach saved productivity time, increased products’ quality and raised job satisfaction of the employees, so since this experiment Scania finds its success in team-working structure. (A.. Rashid, 1982) Coming back to apple, one could only add, that high productivity and quality with the lack of team-working, is being reached only by having continues innovations and strong brand position, simply strong marketing. Further analyzing the case of apple we can add that, a huge multinational company where everyone is responsible only for his bit of work, simply being a tiny replaceable detail of a mechanism, and where the main responsibility is on CEO, team-working is not that important as long as the company’s goals are being reached. The Managerial Grid or the grid theory now called as Leadership theory of Blake and Mouton states that there are two types of managers: concern for production and concern for people , and the perfect manager would be the who could exhibits both people and production concern. The leadership grid is graded from 1 to 9 from both axes identifying 5 main types of leaders: country club management, team management, middle-of-the-road management, impoverished management and authority management. (Miller, 2012) The grid looks as follow: Relying on the leadership grid, we can assume that Apple with the autocratic approach and higher concern on production and lower on people, is classified as a company with the Authority-Compliance Management leadership and Scania, deserving to be placed on the other side of the grid is a company with Team-management leadership, having high concern on people rather than on production. The modern team system of Scania is highly relied on cluster managers. The cluster manager is the manager who has overall responsibility for the team consisting of 20-25 employees. Each cluster consists of people with different experience and skills and trained before becoming fully operative. Often there are also small temporary teams. Thought the cluster has a manager, the employees have the sense of belonging to a team and having major role in it. A centered team-working structure helps the company to keep strong Company-oriented company culture. ‘No one must be able to say that is not my concern, I am not responsible for that’ said the senior manager of the company. Although Apple cannot boast with its tem-work management Leadership as Scania, it motivates the employees providing the opportunity to get promoted from an intern into a manager. The trainings provided free by Apple itself makes the process much easier for the employees. In addition, small competitions such as answering the most difficult question of the customers are followed by rewards. Another important fact is that, Apple provides large job opportunity to young students employing them, full-time, part-time or making them student representatives at their schools. (Apple Inc.’s Ethical Success and Challenges web, 2011) Conclusion While summing it all but, it is right to mention that, while comparing the companies and analyzing their organizational behaviors the total difference of the companies has been identified. Apple is a multinational autocratic company having high concern on production and lower concern on people, despite this it is able to motivate the employees by rewards, bonuses and promotion opportunities demonstrating itself as a creative company challenging for innovations with the strong belief in its successful bright future and seeking for the genus employees from young generation, to take part in those innovations. The case of Apple has proved that, the employees are not pressurized by dictator, as it is expected in an Authority-Manager company, but inspired to work with such unique leaders. Scania, along with its rich Swedish culture totally relays on the team-working manager Leadership with the ability to balance both concern for people and production and giving the employees the chance to feel themselves part of a whole mechanism. The management in Scania believes that, every employee in the company despite the job position should feel the responsibility and share it with the collogues and feel that he/she does not work for someone, but works together with everyone. Fortunately, for Scania being further from hierarchy unlike Apple, adds advantages in terms of organizational behavior, proving the democratic structure of the company, whereas Apple proves to be really a unique company for being able to success with deep hierarchy in it. Recommendations Thought Apple is satisfied with its production and the company in whole, it should also pay attention to its employees by providing them some other activities to make them feel as a team. For example, Apple could create groups or teams responsible not for the main operations of the organization, but side operations or project such as charity, where the employees could take part in decision making process without the involvement of CEO. Another option for Apple could be organizing research teams with team leaders, as employees feel more motivated when they are committed in the changes. Because the managers in Scania are very multinational, the company should pay attention to cultural difference of the employees. It would be very relevant to educate the cluster managers in terms of culture of the other members of the team and than sent them to the Angers plant. Obviously the expansion of company by creating more teams in Scania is advantageous on one hand, but on the other hand it makes the company’s structure too sophisticated and too massive and moreover, adding a new cluster may reduce the space of other clusters. That is why Clusters should be added within the limitations, or smaller groups should be created as smaller groups make better performance and make faster decisions. References Buchanon D. Huczynsky A. (2010) Organizational behavior, 7th ed. Harlow: Pearson/FT Prentice Hall Oxford, 2009, Dictionary of Business and Management, Oxford University Press, 5th ed. New York Leander Kahney (2009). Inside Steves Brain. US: penguin Group Debra L. Nelson, James Campbell Quick (2011). Organizational Behavior: Science, the Real World, and You. PhD Ricky W. Griffin, Gregory Moorhead (2010). Organizational Behavior: Managing People and Organizations. 10th ed. US: South-western Nancy Borkowski (2011). Organizational Behavior in Health Care. 2nd ed. LLC: Jones and Barlett Publishers Andrew Durbin (2009). Essentials of Management. US: South-western. Anwar Rashid (1982). organizational Behavior. 2nd ed. Canada: Methuen. 76-78 Katherine Miller (2012). Organizational Communication and Approaches and Processes. 6th ed. US: Wadsworth. M. A. Lusted (2012). Apple: The Company and its Visionary Founder, Steve Jobs. USA: ABDO. 9-22 A. Preston (2012). The Apple Revolution: Steve Jobs, the Counter Culture, and How the Crazy Ones Took Over the World by Luke Dormehl – review. Available: http://www.guardian.co.uk/books/2012/aug/10/apple-revolution-luke-dormehl-review. Last accessed 18th Dec 2012. Scania official web site. (2012). H istory. Available: http://www.scania.co.uk/about-scania/history/. Last accessed 22nd Dec 2012